Residents are asking for a high value, sustainable and competitive destination point for east Fort Worth. Amphitheater, Mountain bike and skate facilities, adaptive play and outdoor exercise equipment as well as a world-class public pool facility.
The idea of branding a destination like the Sycamore destination in the same context as a car or a box of cereal strikes some as odd or even impossible. After all, destinations are communities in which we live, raise our families and make our living.
But places in the tourism and economic development context are also products that people buy, invest and/or consume.
And these places and communities need to offer something distinctive, unique and special for a visitor, investor or others, to want to come there and spend/invest their money or time.
Place making, destination/tourism and/or community branding is important and even more vital for communities today to stand out and compete in a marketplace in which visitors and others have multitudes of choices in which to choose.
Fort Worth deserves a world-class water park and Sycamore park has the infrastructure and space to accommodate it.